If you go through all of the KAP rig photographs on Flickr, you'll see there's a huge diversity in design from the very simple to the very complex. Depending on your requirements, most rigs fit somewhere in the middle.
Requirement #1 - I want to be able to take photographs from the air
This one is straightforward. Tie your camera's wrist strap to your kite line, start an intervalometer or set the self-timer, and let it fly. This is how some people have started, and when the kite line and the camera swing and the wind all play nicely together they have come back with some really good images. If you're after instant gratification with KAP, this route is tough to beat. But eventually most people who stick with KAP move beyond this.
Requirement #2 - I would like to know where the camera is pointing
This is where adding a suspension comes in. Through all the history of KAP, two suspensions have stood the test of time: the pendulum and the Picavet. That's not to say that other suspension methods can't work, and people continue to experiment. But if your aim is to get a camera airborne, experimenting before you have one flying is probably not the best bet. A pendulum is fairly straightforward: a rod that hangs down from the kite line with the camera attached to it. A Picavet suspension is a little more involved, but is also fairly easy to make or buy.
How you attach your camera to the suspension of your choice is where things start to get interesting. The simplest method is to attach the camera directly to it, either pointing horizontal (e.g. threading a pendulum or Picavet directly into your camera's tripod socket) or down (using a piece of angle).
Requirement #3 - I would like to point my camera some direction other than down or sideways.
At the very least, you'll need an extra pivot point that you can rotate your camera about. This can be very simple, such as using a slightly larger piece of angle and setting the tilt angle by rotating the camera before locking the tripod screw, or it can be more complex, such as building some sort of tilting frame.
Before going any further, it's worth mentioning that practically every aerial photograph can be taken with a rig that meets those three requirements. Fancy? No. User-friendly? Actually, yes. But does it let you make decisions on the fly as far as pan, tilt, or when to take your exposures? No. Still, not every KAP session needs that kind of flexibility. For a lot of KAP this is as far as you need to go. Past this point we're not discussing requirements so much as we're discussing expectations. You really can do excellent KAP with nothing more than we've already covered.
Expectation #1 - I want to be able to change where my camera is pointing on the fly.
This is where one of the major divisions in KAPing styles comes into play: RC-KAP vs. AutoKAP. Both involve adding motors to your rig. The easiest way to do this is to use off-the-shelf servos made for remote control aircraft. There are all manner of ways to incorporate these into a KAP rig design, ranging from direct drive to geared drive to push-arm, and everything in between. Rather than go through the list, take another look at the KAP rig photographs on Flickr.
Once your rig is motorized, you can either add an RC radio and do RC-KAP, or add a controller that will pivot and tilt your camera through a fixed set of orientations and do AutoKAP. Again, there are numerous options for accomplishing either of these.
Expectation #2 - I want to see what my camera sees before I trip the shutter.
We come, at the very last, to video feedback. It's odd how many people begin with this in their requirement list, and how few people doing KAP actually use it. The truth of the matter is that it is rarely cheap, it is rarely simple, and it adds a layer of complexity to doing KAP that is rarely needed.
That's not to say it doesn't have its place. If you are doing aerial photography as part of a portrait or model shoot, you don't have the option of getting your shots wrong. Likewise if you've been called in to do architectural photography and the customer has specified views they need to see in the images from the shoot, not having video feedback can be a huge gamble. But for the sake of going out and taking pictures of a place that's pretty, intriguing, and stands a good chance of being interesting from the air, it's hardly a requirement. Be sure you know what kind of KAP you plan on doing before insisting your rig has this capability. Chances are you don't need it, and the cost associated with it can easily be more than all your other KAP gear put together.
In closing, these are pictures of two of my three rigs at the moment:
The first is a two-axis rig that can either be run with an AutoKAP controller, or with an RC radio. In this shot it's configured with the radio. Most of the parts came from Brooxes in the form of a BBKK kit with a set of PeKaBe blocks on the Picavet, and a reduction gearbox on the pan axis. It's relatively heavy, it requires the operator to fly a kite while aiming a camera, and it's one of the more expensive ways to get into KAP.
The other is a down-only rig, using the same camera. It has no radio, no servos, no ability to control the camera in flight except by walking around or letting out more or less kite line. All of the parts except the camera and Picavet came out of my scrap box at home, and took less than an hour to assemble. It's relatively light, it puts no additional burden on the operator besides that of flying the kite, and except for the camera and Picavet, it was essentially free. With one slight change it could be made to let the camera tilt anywhere from straight down to horizontal.
Both produce good pictures from the air. Both meet requirements #1 and #2 above. The RC rig also meets requirement #3 as well as expectation #1. Neither meets expectation #2. These two rigs have produced 99.99% of my KAP photos.
As for where to start, only you can decide. Many people start simple. Some of them migrate to more complex rigs, but others don't. Other people start complex. Some of them migrate to simpler rigs, but others don't. It's an individual decision that only you can make. But in the end the objective is the same: Attach a camera to a kite line, and take pictures from the air.
-- Tom